My wife and I have been searching for a mattress for quite some time. We visited multiple places but it just felt like the sales people were after a sale and not really what we wanted. I found The Mattress Factory online through a Google Search and decided to take a chance. We were greeted by Ron and Richard. Both guys were unbelievably awesome. We had an idea of what we wanted and Richard took us right to it. My wife didn't seem happy with the BeautyRest we tried before and he sensed that so he offered up a different mattress made by Serta within our price range. My wife fell in love with it and while we tried it out Richard asked her questions to make sure it was comfortable. He also educated us on the elements of a good mattress. Our experience was the best we ever had buying a mattress. Richard and Ron played off each other so well and they both engaged with us on a personal level and that made us feel at ease. They talked TO us and not AT us like previous salespeople did. We highly recommend this store. You will not be disappointed.