From the moment you enter the store you feel at ease thanks to the excellent sales staff. They introduce themselves and immediately let you know that they are there to make your visit a rewarding experience. Once we explained what we were looking for our salesman asked us if we had a specific brand in mind instead of forcing his favorite on us. He showed us several models and fully explained the differences that made each one unique. After that he left us alone to lie on each mattress to get a feel for their comfort. We took our time and were not interrupted with any further "sale pitches." When we had questions our salesman was able to give us quality information to help make our final selection. A very pleasing and affordable experience.